Director of Marketing
October 19, 2018
13: A Lucky Number, When It Comes to Awards
Arteric.com Wins 5 W3 Design Awards
Explosive business growth never gets old. Neither does winning website design awards at competitions that include submissions from Fortune 500 companies and agencies like AbelsonTaylor, Digitas, and Klick Health.
Our corporate website, Arteric.com, won four Gold Awards and one Silver Award at the 2018 W3 Awards digital marketing competition. W3 Awards recognize excellence in websites, Web marketing, video, mobile sites, mobile apps, and social media content. The competition is sanctioned and judged by the Academy of Interactive and Visual Arts, an invitation-only body consisting of top-tier professionals from acclaimed media, interactive, advertising, and marketing firms. AIVA members include executives from organizations such as AvatarLabs, Big Spaceship, Block Media, Condé Nast, Disney, Microsoft, MTV Networks, Wired, and Yahoo!
We have to buy more furniture to display the awards, but Arteric’s founder, president, and chief strategist Hans Kaspersetz doesn’t mind. “Over the course of 20 years, the websites, software, mobile apps, and marketing solutions that we conceptualized, designed, and developed have earned accolades for their unparalleled performance and reliability,” said Hans. “Winning multiple design awards in a fourth competition against industry giants demonstrates that our user-experience and graphic design capabilities match and exceed the extraordinarily high standards that we set for our other core capabilities. I am overjoyed with our team’s performance. I would like to give special recognition to Ross O’Shea, Anthony Outeiral, Kristen Giordano, Rob Szpila, and Lloyd McGarrigal. Their effort as well as the support of many others made these awards possible.”
A pillar of Arteric design and development strategy is to position our clients for success for years beyond launch. To that end, we focused on creating a rich and spatial customer experience for arteric.com. Our design leverages 3 axes, taking the user into z-space and mimicking a virtual reality experience right in the browser. In this way, we prepared the designs for augmented and virtual reality. Pushing the user-experience envelope required designers and developers to overcome several performance and functional challenges on desktop and mobile platforms. Simultaneously, we integrated the analytics team to ensure that we created an immersive experience that achieved our SEO goals to improve search rankings, traffic, and conversions.
Hans summed up the value of 13 design awards this way. "Arteric’s story is expanding significantly, as are the services that we provide. Recognition of our design and UX capabilities demonstrates that we have the imagination, creativity, rigor, foresight, and skill to help our clients exceed their goals and engage meaningfully with their audiences. Our mission is to ’explore the boundaries of the possible, and create life-changing experiences.…’ This is possible only when the design is world class. It’s reassuring that the judges in four highly competitive design competitions agree.”
Connect With Your Audience
Awards are nice, but increasing the volume of traffic and enhancing the quality of user engagement on our clients’ websites are nicer. Contact us to schedule a 15-minute call to discuss how to push the boundaries of design and user experience to connect audiences to your brand — anywhere, in any language.
If you would like Arteric to respond to your RFP or RFI, please email us at email@example.com.
Category: Agency Growth