As someone who is a technologist at heart with a lifelong love and 15 years of professional experience, Arteric is the perfect fit for me. I’m surrounded by smart and talented people that enjoy working with technology in the digital marketing space. Like myself, the entire team is solutions-driven and strives to find the best way to approach developing an idea. We work hard to deliver quality products and we promote a family-like environment where we make sure to celebrate our successes.
In the nine years prior to joining Arteric, I brought my technology experience to marketing in healthcare; bringing brands to life digitally in the agency world. During that time, I was a core team member in the development of the digital strategy for many pharmaceutical brands, including the launch of five brands from pre-launch to full promotional. I’m well-versed in the development of Web sites, CRM programs, mobile apps, e-commerce sites, and many other digital tactics. My experience ranges over a wide array of therapeutic areas including, but not limited to, cardiology, dermatology, endocrinology, infectious diseases, psychiatry and rheumatology. I thoroughly enjoy keeping my eye on what’s new and how that can be brought to life in the healthcare environment.
I’m from upstate New York, so in the summers I enjoy spending time in Adirondacks on the lake with family and friends. I love to travel, especially to anywhere with a beach- Hawaii being my favorite spot so far. I live by the motto that I’ll try anything once, and it certainly has led me to grow personally, experience some great things, and create a lot of memories.